SPORTLUX is an independent fashion group with a portfolio shaped by culture, style, and performance. We sit at the convergence of luxury, streetwear, and sport, three worlds that used to be separate, and now move as one. That’s the world we live in. That’s the world we build for.
We manage established brands such as Off-White™, Palm Angels, Dickies®, Thomas Pink and Diadora supporting their development through disciplined brand management, strong operational execution, and efficient supply chain management.
As a long-term partner to key retailers and online platforms, SPORTLUX provides structure, consistency, and reliability across the full value chain, from product design and sourcing to go-to-market execution.
We operate through a strategic global footprint that enables efficient execution and direct market engagement.
Our international business and finance hub in Dubai supports global operations, planning, and decision-making, while our Design Studio in Milan drives product development and creative coordination. Distribution subsidiaries in Switzerland and New York provide direct access to key markets, ensuring streamlined regional operations.
With a presence across NORA, EMEA, and APAC, we maintain strong local engagement, operational control, and consistent execution worldwide.
Our strength lies in diversity. With teams spanning the Middle East, Italy, and Switzerland, we draw on multiple cultures, perspectives, and talents to create ideas that resonate worldwide.
